Business Toolbox - Welcome to Striding Out!

10 Top tips for Search Engine Optimisation!

2009-03-09T11:01:04Z

Google Professional Secrets – 10 components of SEO you need to consider

We thought we’d provide a ‘starter for 10’ with 10 top Google Professional secrets. These elements must be addressed if you’re serious about finding people who are already looking for you.

However you must be aware, that SEO is both an art and a science with over 150 factors that influence how your websites pages are ranked by Google and the major search engines.

It’s about having a ‘joined up approach’ that is creative and consistent. It’s not about the tools you use, but how you use them that counts.

10 Trends for 2010

2009-12-01T11:00:43Z

1. BUSINESS AS UNUSUAL | Forget the recession: the societal changes that will dominate 2010 were set in motion way before we temporarily stared into the abyss. More »

2. URBANY | Urban culture is the culture. Extreme urbanization, in 2010, 2011, 2012 and far beyond will lead to more sophisticated and demanding consumers around the world. More »

3. REAL-TIME REVIEWS | Whatever it is you're selling or launching in 2010, it will be reviewed 'en masse', live, 24/7. More »

4. (F)LUXURY | Closely tied to what constitutes status, which itself is becoming more fragmented, luxury will be whatever consumers want it to be over the next 12 months. More »

5. MASS MINGLING | Online lifestyles are fueling 'real world' meet-ups like there's no tomorrow, shattering all predictions about a desk-bound, virtual, isolated future. More »

14 Steps to Achieve Business Growth

2011-09-25T16:39:09Z

14 Steps to Achieve Business Growth

by Heather Wilkinson, Business Coach, Striding Out

Are you successfully managing and leading the growth of your business?

To find out, walk though our 14 steps below, and tick off those that you do well, and highlight those that you need to focus on.

Communicate your business well - Be clear on your cause, aims and your objectives as an organisation and clearly communicate your message to stakeholders using a range of communication tools.
Understand your customers - Understand the profile, interests, needs and demands of your target market and customer groups, when planning and selling your range of products or services.

2011, The Year of Success

2011-01-13T00:00:00Z

Your Vision, Your Mission for 2011!

2011. A new year, a new start. Time to take stock. What is your enterprise and where are you heading?

Successful leaders use Vision Statements and Mission Statements to define the purpose of their enterprises and the direction they are heading. Mission Statements can also be used by individuals for career purposes. Find out how to make 2011 your year, a year of success.

21st Century Challenge

2010-03-16T14:43:19Z

The Calouste Gulbenkian Foundation over the next 12 months is looking to award a total of 18 projects in the UK and Portugal of £30,000/€30,000 each to develop intergenerational pilot projects seeking to address a 21st century challenge. With this call, the Foundation is seeking new ideas from organisations with a proven track record of delivery. Deadline is the 26th March 2010.

4iP digital media fund

2009-09-15T21:36:22Z

4iP is an innovation fund, created by Channel 4, to stimulate public service digital media across the UK. It supports great ideas for websites, games and mobile services which help people improve their lives.

5 Top Tips To Stay Ahead in Business

2010-11-14T00:00:00Z

Stand Out From The Crowd

Don't get lost in a sea of competition; target your audience and define your difference. You are not the only one going after your target market, so what can you do to stand out from the crowd and provide what their looking for? Here are five practical and thought provoking tips to help you stay ahead of your game.

Know what your market wants: Do you truly know what your target audience wants? More importantly, what they struggle with? People are far more inclined to invest time and money in that which either alleviates their suffering or, makes their life easier. Consider researching this with your target market with an online questionnaire for example, add an incentive, if you offer a service such as coaching or consulting, make the prize 3 free sessions or a free company diagnostic etc.

6 steps for selling a product or service abroad

2008-09-04T09:04:06Z

Six steps to consider when planning to sell a product or service abroad

6 ways to stimulate growth

2011-01-24T00:00:00Z

6 Ways to Stimulate Growth: Marketing Strategy for a Recession

It's a challenging time for businesses - with all of them needing to squeeze every last drop out of their marketing strategy to ensure the continued well being of their organisation. Read on to see some tips of how you can actually stimulate growth in a recession.

7 Keys to P.E.R.F.E.C.T Communication

2008-11-03T21:14:10Z

For the last 12 years, Dexter Moscow has been a leading guest presenter on QVC, The Television Shopping Channel, structuring and developing ‘selling' presentations that engage and motivate viewers to pick up the phone and order. As a trainer he coaches other guests and presenters to do the same. In the year 2007 - 2008 QVC's turnover in the UK was in the region of £350 million and was $7 Billion worldwide. In this article Dexter looks at the key elements to creating an instant impression in today's business arena.