Business Start Up Checklist

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Use the following checklists to help you prepare for starting your business... 

Preparation Check List

  • Have you done your market research?
  • Have you defined the products and services you are offering?
  • Are you clear on the price to charge for your products and services?
  • Do you have a business brand name that is available to use?
  • Have you clarified your unique selling points?
  • Have you defined your brand values?
  • Have you written your business plan?
  • Do the financials of the business make sense?
  • Are you confident that your business model realistic and sustainable?
  • Do you have the business start up capital that you need?
  • Do you feel over 90% confident in your business model and proposition?

Set Up Check List

  • Secure Brand Name
  • Register Company or Register as Self Employed
  • Design Brand
  • Copy Writing
  • Website Design
  • Insurance
  • Bank Account
  • Contracts Created
  • Team/Supplier/Distributor Recruitment
  • Infrastructure Set up – CRM/Financial Management System
  • Email & Social Media

Market Testing Checklist

  • Secure a few clients through your contacts
  • Test and refine the service/product offering
  • Test and refine the processes and systems
  • Gather feedback on website, process, customer service
  • Generate positive case studies ready for the official ‘launch’

Official Marketing Launch Checklist

  • Journalist Research – List by Local/Industry
  • You Tube Video
  • Press Release Written and Circulated
  • Social Media – Regular Updates
  • Social Media – Research Target Groups and Follow
  • Create Google and Facebook Ads
  • Submit Idea into Trend watching sites e.g. Springwise
  • Host a launch event
  • Get celebrities involved
  • Send newsletter to your contacts (e.g. market research contacts)
  • Launch a Competition / Special Offer /Discount

For further guidance download our Business Toolbox Ebook or attend one of our Courses 

Written by Heather Wilkinson, Striding Out Business Coach 

If Striding Out can help you start and develop your business, please contact us